Wednesday 19 August 2009

Visual Direction for Singha awards. (client rejected)







This art event / awards produced and supported by Singha Corporation every years. For that year (2007), it's a 75th anniversary for Singha Corporation. They asked us to change an overall direction from traditional and conservative style to fresh / artistic / provocative / a bit fashionable / and of course, people must recognize about Singha brand when they saw our new design. From their requested ... we tried to do follow their brief ... Finally, client rejected our design because they think it's not recognize Singha ... and it's look like a .... british council print media ...

4 comments:

Daniel Feary said...

I really like these, especially 2nd from top. pity it got rejected...

weloveveryday said...

Thank you so much. Very nice to see your comments again. So how about you? hope you're doing well. ... are you a graphic designer based on Melbourne? I have been there for english study around 2004-2005. you can tell me your blog / site as well.

Daniel Feary said...

yes, I'm a graphic designer based in Melbourne. I came across your blog when I searched for Bangkok Design Festival 2009. and now I check your blog on a regular basis ^__^

I've stopped my original blog, and designing my new one this week. will be sure to link you. keep up the good work! sawatdee krap

weloveveryday said...

Hello, please let me know when you up your new website. and what do you do now? as a freelancer or work with design company? Keep in touch!